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The Shasta County Beef Ambassador Competition was started in 1992. It is part of the National Beef Ambassador Programs, which is sponsored by the
American National CattleWomen in cooperation with the Cattlemen’s Beef Board.
The program is designed to train youth advocates in the Beef industry. Ages for Jr. are 12 to 16 and ages for Sr. are 17-20. While preparing for competition, the
contestants will learn about the nutritional and economic value of beef, environmental aspects of raising beef, food safety, beef by-products, as well as the
versatility of beef.
We encourage you to participate in our organization!
Listed below our some of our specific programs and
events we offer in Shasta County.
Dinners and BBQ Fund Raising
Scholarships
Fair Booth and Community Faires
Ag in the Classroom
Beef Education and Promotion
Beef Ambassador Contest
Beef Princess Contest
Beef Princess Requirements
•
Applicant must be between the ages of 12 years through 19 years old.
•
Applicant must have transportation
•
Applicant must be able to promote beef as part of a healthy and balanced
diet
Beef Princess Duties
•
Applicant will be required to help promote beef at the Shasta County
Cattlemen &
CattleWomen’s Red Barn during the fair in June, appear in local parades and
promote an understanding of ranching in classrooms, libraries and at any
other event that is asked of them by the committee.
•
Applicant will represent SCCA/SCCW at activities throughout their term
pertaining to the beef industry.
•
Applicant will be required to crown the following year Beef Princess recipient.
Beef Princess Contest
•
Contestant will introduce themselves and speak about their activities during
dinner with the judges.
•
Contestant will write and deliver a three minute speech about the beef
industry on a topic of their choice such as beef’s nutritional value,
environment, beef industry issues, etc.
•
Contestant must be able to answer questions on current beef industry topics.
Judging Criteria
•
Speaking Ability
•
Knowledge of the Beef Industry
•
Personality, Poise and Preparedness
•
Interview
What Do I Win?
•
$100, Belt Buckle, Shirt
Beef Ambassador Program & Beef Princess Contest
Beef Ambassador Requirements
•
Applicant for Junior Beef Ambassador must be 12-16 years of age as of
September 1, Senior Beef Ambassador must be 17-20 years of age as of
September 1
•
Applicant may be male or female, must have transportation and be able to
promote beef as part of a healthy diet
•
The Junior Beef Ambassadors and the Senior Beef Ambassador winner will
represent SCCA/SCCW at the California State Beef Ambassador Contest. This
competition will determine the state ambassadors to represent the Northern
region. California Senior Beef Ambassador winner may also be invited to
compete for a National Collegiate Beef Advocate position.
Beef Ambassador Duties
•
Applicant will be asked to help at the Shasta County
Cattlemen/CattleWomen’s Red Barn during the Shasta District Fair in June
•
Applicant will represent SCCA/SCCW at public activities pertaining to the beef
industry throughout the year
Beef Ambassador Contest
•
Contest consists of three parts: interview, mock consumer
promotion/interaction, and a written issue response
•
Contestant must be able to answer questions on current beef industry issues
•
Contestant will introduce themselves during dinner and participate in a mock
consumer interaction
Judging Criteria
•
Speaking Ability, Personality & Poise and Knowledge of the Beef Industry
•
Interview by Judges
•
Mock Consumer promotion/interaction
•
Written issue response
What do you win?
The Junior and Senior contest winners will win a shirt, belt buckle, $100 and will
go on to represent Shasta County CattleWomen at the California State Beef
Ambassador Contest (expenses paid).
BEEF AMBASSADOR & BEEF PRINCESS APPLICATION
•
Beef Ambassador Contest Rules
•
Beef Ambassador & Beef Princess Application
SSW President, Deborah Scammon and SCCA President Shannon Woton with our Lilly Fernandez (Beef
Princess, ), Keller Ledbetter (Jr. Beef Ambassador) and Madeline Evans (Sr. Beef Ambassador)
Applications and all class materials are due, Dec. 1st. Late entries will not be accepted.
Congratulations to our 2022 Beef Ambassadors & Beef Princess
Jr Beef Ambassador
Luke Steele
Sr Beef Ambassador
Kassidy Zulliger
Beef Princess
Abigail Fernandez
Congratulations to our 2024 Beef Ambassadors & Beef Princess
Congratulations to our 2023 Beef Ambassadors & Beef Princess
Jr Beef Ambassador
Keller Ledbetter
Sr. Beef Ambassador
Madeline Evans
Beef Princess
Lilly Fernandez
2023 Beef Princess, Lilly Fernandez
presenting the new 2024 Beef Princess,
Natalie Fernandez her buckle.
2023 Beef Princess, Lilly Fernandez
presenting new 2024 SR Beef
Ambassador Sierra Dorroh her buckle.
2023 Beef Princess, Lilly Fernandez
presenting new 2024 Jr BA Rylee
Balcom her buckle.